The Benefits Of Performative Battles Over Real Ones

Jeff Fox
10 min readFeb 13, 2023

When provocation and attention are the only true goal, no actual results are necessary.

Photo by HLS 44 on Unsplash

The ‘information economy’ has morphed into the ‘attention economy’. Attention has come to matter more than verifiable accuracy or results, it is the only currency. Our accusations do not to be based in any verifiable evidence. The transgressions we are outraged over don’t even need to have…

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Jeff Fox

A professional dancer, choreographer, theatre creator, and featured TEDx speaker with an honours degree in psychology, two black belts, and a lap-top.